Hello I'm Matt, an experienced UX consultant

Get advice, tips, guides


I've put together a bunch of free content that is full of UX design knowledge, particularly those of you working at startups, freelancing, or on a budget:

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Articles on practicing UX design

36 articles

Read practical guides to designing with evidence and other UX design advice-filled posts.

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Ecommerce design email course

16 tips over 5 days

Learn the essential tips and tricks so you can design an easy-to-use ecommerce funnel.

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The evidence-based UX design guide

24 methods

A thorough guide explaining and rating cheap and accessible evidence you can use in your research and design process.

Learn in depth


If you're particularly interested in one of my specialist areas and want to learn more, I've created some products that teach them in more depth:

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Designing Ecommerce Websites

A print, digital, & audio book
From $5

An illustrated guide to over 50 UX design tips and tricks for great online shops.

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The Evidence-Based Redesign

An online course – 19 videos
Coming soon

How to learn what your users want and effectively redesign your website without a big budget.

Hire me to help


If you need more detailed help with your ecommerce site (whatever you sell), I can bring my years of experience to work with you:

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Ecommerce website competitor analysis

£ 1,500

Hire me to carry out a UX design assessment of your competitors to learn what your site could be doing.

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Bespoke UX design consultancy

£ 2,000+

I'll carry out my evidence-based process with your product, to reach an improved prototype.

Evidence-Based UX Design for Ecommerce