All articles tagged with ‘guidelines’

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5 reasons why people aren’t watching videos on your ecommerce site

Discover the common mistakes to avoid that mean your videos aren't getting engagement on your online store.

How not to do interview calls with your users

I recently had a bad experience as a user being interviewed. It made me appreciate the simple things you can do to make this experience run smoothly.

How to do quick guerrilla user tests on your own

Here's how I carry out an end-to-end guerrilla user test when working on my own, in under half a day. Includes preparation time, running the test, and (importantly) analysing the results.