All articles tagged with ‘design’

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How to create a UX project proposal that wins clients

Here's how I construct my UX design project proposals so clients have everything they need to know to hire me.

Mastering the ecommerce experience funnel: listings

Part 3 of my guide to the ecommerce experience funnel, this time explaining what you need in a good listings page so your users can find products they want.

Why research with your existing site if you want a new one? (aka why study history?)

I dig into a common question that clients ask: how the past can help us design the future.

Why I don’t have a portfolio

I explain the three main reasons I don't display a UX porfolio on my website, and what you can use instead.

The UX design of an effective ecommerce basket page – an illustrated guide

I take you step by step through the primary and secondary design elements you need for a good shopping basket or cart page.

Small to medium sized websites shouldn’t bother with A/B testing

Where I explain why A/B testing may not be right for your website and why it's probably better to focus your efforts elsewhere.

6 tips to curate your ecommerce design and focus on products

A look at how the website Canopy achieve a product-centred design for a curated set of search results compared to the massed options of Amazon.

How to teach great design workshops

I distill over four years of teaching experience into a thorough guide on how to put together a great workshop (on the InVision blog).

8 tips for running slick remote user tests

My top advice for running unmodertated remote user tests so you get great results—based on over six years of experience. Also features my recommendation for the best tool for the job.

Why most designers can't do UX

Delving into the three reasons why people without design backgrounds actually often make better UX designers.

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